Entertainment Design

Translating stories into experiences.

Learn to delight, amuse, enchant, immerse, and enthrall in our Entertainment Design degree. Create themed spaces and environments that bring stories to life across countless industries.

Eric Wang ’20


Bring spaces to life in this exciting new BFA program.

Entertainment Design is the art of creating compelling and engaging experiences that translate a narrative, concept, or theme into a real-world experience that resonates with guests. 

Our Entertainment Design major teaches you to collaborate with artists, designers, and other creatives to bring your vision to life, and develop the visual communication skills of an artist and the problem solving skills of a designer. With a focus on the built environment, your artistic and technical skills are applied to project designs for theme parks, museums and exhibitions, concerts, sporting events, expos, hotels and restaurants, retail spaces, and more for an industry expanding worldwide. In this program, students learn how to be effective designers and collaborators within teams that work on creative projects across all kinds of entertainment experiences. We’re translating stories into real world experiences.



Design the Experience from Start to Finish


Images above created by Wrenhouse Design, Scott Wren alumnus ’97, and provided courtesy of ©Universal Creative, ©Loews Hotels, ©Wrenhouse Design.

Student Work: a Deeper Look

We Create Themed Environments

Projects focus on developing a strong foundation of concept development, and building a knowledge of three‐dimensional spatial relationships, material properties, and fabrication techniques.

You will develop advanced technical skills using a variety of digital design techniques in drawing, CAD, 3D modeling, traditional model making, and 3D prototyping. Ringling College is a member of the industry’s major organization, the Themed Entertainment Association (TEA), which shares news and events in the industry and connects students across the country.


What Types of Spaces Do We Design?

Themed Entertainment:
Universal’s Epic Universe
The Jungle Cruise
Nintendo World
The Revenge of the Mummy
Mickey and Minnie’s runaway Railway
Harry Potter World
The Simpsons ride

Cultural Destinations:
Meow Wolf
Museum of Ice Cream
National Geographic Grand Canyon Visitors Center


Themed Retail:
Apple Store
Microsoft Store
Madrid Xanadu
Joy City, Shanghai


Themed Restaurants:
Hard Rock
Tommy Bahama
Toothsome Chocolate Emporium
Medieval Times Dinner Tournament
Pirates Dinner Adventure
Capone’s Dinner & Show
The Cirque Magique

Opportunities for students

Visiting Artists

Start your entertainment design career at Ringling College.